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Episode 8: Acompli, Sunrise, and Wunderlist (w/ Kurt DelBene)
Acquired
Office for iPad
We assign a category to each acquisition we're looking at. The categories we typically use are people, technology, product and business line. You want everything going for you because there's always going to be things that help mess it up when you bring it in. Having some ulterior motive which is pulled out of somebody's hands versus being led by what you want to proactively and positively do with the product.
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