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MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email

The $100 MBA Show

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How to Write a Cold Email

Colin: Do they like jokes? Do they not like jokes? What kinds of connections do you have with this person? How could you potentially help them solve this problem? And then third, you are going to write your cold emal. Writing the emal will come together because you already have a good feeling, good idea of who this person is on the other side of the screen reading your emal. Not sending your cold emel, letting it linger in a g male draughts folder, is not doing anyone any good. You're only going to figure out if you have a winning cold email if you send it.

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