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Motivational Interviewing for Behavior Change with Stephen Rollnick, PhD PH257

Pursuing Health

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The Persuasion Trap

There's over 1800 randomized control trials of this. I think that essence holds out in the research it's been done. But let's go back to Lucy you know what I wouldn't want you to do with Lucy is falling into and I'll mention five traps. So that information dump trap. Link to that would be a second trap which is the persuasion trap. A switch goes in a brain that says yes but, and she'll start either feeling or being bold enough to tell you why it won't work.

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