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Inventing The Future (Is Hard) by former Netflix VP of Product

The Product Podcast

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How to Launch Lower Price Plans and Make Money

i want to share what we actually learn through experimentation. Launching lower price plans was really important and helpful. It took ten years before we could prove that t improved retension. And then argin equals fuel lhis profit. We were able to invest the profit from advertising a deputy by mail and making our service better. consumer science is hard. Of you thought that social in the context of movies was a good idea, certainly was good with facte book and spotted,. fine others, it just tells you how hard this experimentation process is....

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