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249. $330K Launch WITHOUT Ads, Social Content, or Email Marketing

Cubicle to CEO

CHAPTER

Engagement Strategy, Podcast Promotion, and Finance App Ad

The chapter explores the strategy of inviting individuals to monthly boardroom calls to engage with the community before committing, emphasizing experiential engagement for member retention. Hosts Mandy Moore, Chris Sullivan, and Sterling Brown promote the launch of a re-watch podcast 'That Was Us' starting May 14th, alongside an ad for Rocket Money, a personal finance app.

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