Being a mum is like the greatest rolel in my life. But i also feel this desire to really share my side of the story. Sure enough to connect with people, but really think about what is going on in my family. How do i protect this? Here's an example. My daughter is three and a half. Just started sleeping in a big girl bed. Hasn't been sleeping all that grat I've been spending a lot of nights snuggled up in her todler bed with her. She's exhausted. Now i can share pieces of that without throwing her under the bust or making her feel uncomfortable some day. And so, yes, authenticity can be a fine
Many business owners find their personalities are tightly bound to their company's marketing, especially thanks to social media. On one hand, this can allow your customers to feel a connection to you and your brand. However, it also can act as an open invitation to for people to criticize you and, at times, even your family. So the question is how authentic and vulnerable should you be over social media? What is the right balance of authenticity to ensure you don't lose customers?
In today's episode, Donald Miller talks with personal branding expert Jenna Kutcher. Jenna is the host of the Goal Digger Podcast and author of the new book How Are You Really? - Living Your Truth One Answer at a Time. If you are struggling to find the balance around how to be authentic in a way that helps your brand, without alienating your loved ones or customers, you find those answers in today's episode.
Order Jenna Kutcher's new book, How Are You Really?, at JennaKutcher.com/Preorder.
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