The world of scaling needs a common sense checklist. How to know if an idea is scalable before you actually try to scale it. And may be my favorite, knowing when to quit. This is freconomics radio, the podcast that explores the hidden side of everything with stephen dufner.
In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the Freakonomics Radio Book Club, List teaches us how to avoid false positives, how to know whether a given success is due to the chef or the ingredients, and how to practice “optimal quitting.”