3min chapter

Build In Public Podcast cover image

How To Build In Public As A Founder Successfully?

Build In Public Podcast

CHAPTER

Build a Public to Attract People and Influencers

There's a slight nuance here which is when I say create content to attract other like minded people. If you don't have a blend of authenticity and vulnerability you just you just create this echo chamber. Building a public to me is a way to speak to them share all the lessons and learnings insights good stuff bad stuff along the way super vulnerable vulnerableYeah raw imperfect but kind of opening up that side of you which you do typically with your best friends and your spouse you know but doing that at scale because internet has scale. We'd really never leveraged the scale of the internet to be authentic we only leveraged it just to broadcast shit and just like get eyeball and eyeballs and eyeb

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