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The Web’s ‘Existential’ AI Threat, OpenAI’s Microsoft Office Competitor, Tesla Robotaxi Launch

Big Technology Podcast

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AI's Impact on Media and Advertising

This chapter examines the effects of generative AI on website traffic and its implications for the media landscape, featuring insights from Cloudflare's CEO. It discusses the challenges traditional journalism faces in a shifting digital environment and the potential for new business models in the face of declining traffic metrics. Additionally, the chapter explores how AI could reshape advertising practices and consumer interactions, raising questions about the future of personalized marketing.

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