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S2E23: Bain Full Case Interview Example (with future Bain consultant)

Strategy Simplified

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How Much Do You Want to Increase Your Revenues?

Chocolate bars are 75% of revenue and the hard candies are 25%. Our chocolate bar segment is growing at 4% per year. What we're trying to figure out is between organic growth and this potential price increase, which we estimate that it's probably not significant enough of an increase to drive a major volume drop. That between the two of those we're curious how far that gets us to our goalposts.

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