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SERP’s Up | Do ranking factors matter for SEO?
SERP's Up SEO Podcast
Is Thinking About Ranking Factors Harmful to SEO?
Marcus Tober, senior vice president of enterprise solutions at SEMrush shares his thoughts on ranking factors. He says that just checking boxes is not the way to go when it comes to search engine optimisation. "Chasing relevant or broad ranking factors is not SEO," he adds. 'It's like anything. It's how you use it, how you approach it'
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