4min chapter

Venture Unlocked: The playbook for venture capital managers cover image

Mapping out a new partnership, why the RAISE GP/LP summit was such an important effort, and the art of fundraising by Joanna Drake of Magnify Ventures

Venture Unlocked: The playbook for venture capital managers

CHAPTER

LP Diversity

The last count we had was over 2000 active US micro VC slash emerging managers. Many of these individuals don't come from your close knit networks where they come with a number of different LP relationships, other GP relationships. A struggle often is not only doing the product market fit of LPs and understanding which wants to go after. It's the actual process of even identifying LPs because the world of high net worth and family offices is so opaque.

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