2min chapter

The Bootstrapped Founder cover image

177: Diversify Your Creator Portfolio

The Bootstrapped Founder

CHAPTER

How to Diversify Your Content Strategy

It generally pays to repeat yourself. By presenting old content in a new way, both your existing and new followers will benefit from your past work. This method not only allows you to reach a wider audience, but also to explore new ideas and themes that might have been overlooked before. It's a great opportunity at that point to close knowledge gaps and expand the repertoire of what you talk about.

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