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Ludology 206.5 - Live at Gen Con 2019

Ludology

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Navigating Game Publishing: Pitching Strategies and Market Trends

This chapter explores the challenges of board game publishing in a crowded market and offers insights on pitching games effectively. Speakers share personal experiences and advice on crafting a compelling narrative for pitches, highlighting the significance of unique hooks and resilience amidst rejection. The conversation also emphasizes the importance of market interest, player experience, and the evolving nature of game design to make games accessible to a broader audience.

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