Penguin

Sally Kohn: You had a pre order strategy, where you had, i think, five levels of tearing with a pre order offer. She says she was able to use her kind of gum road c o hat because most authors don't have the infe structure to deal with getting a bunch of books and then shipping them out. "I couldn't do that for the a digo thats, but i could do it with the physical one," writes Kohn. 'It's not easy' - author on dealing with pirated e-books.