2min chapter

Creativity in Captivity cover image

ROB WATZKE: Improv Artist & Editor

Creativity in Captivity

CHAPTER

Creative Collaboration and Comedy in Advertising

This chapter delves into the speaker's collaboration with Jerry Seinfeld on American Express campaigns, showcasing the creative synergy with Ogilvy Mather. It reflects on the challenges of merging comedy and advertising while discussing the shifting perceptions of comedians in commercial work.

00:00

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