Importance of Setting Performance Goals for Teams

There are few industries more data-driven than financial services, except when it comes to managing teams. Too often, advisors see business planning as a waste of time, preferring instead to meet with clients or to network for new business. Additionally, they don’t understand how setting goals can support and encourage high performance among team members. This oversight can lead to inefficiencies and make it difficult for new team members to master their craft and contribute to overall performance. Here, Scott and Ken explore the role of goals in managing high-performance teams and the importance of adding different types of goals to a team-management process.

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