5min chapter

What's Your Problem? cover image

Paying People to Turn Off the Fridge

What's Your Problem?

CHAPTER

Are You Weird in the US?

We use a what they call a counterfactual or baseline to say what you would have normally used. It looks at your last 10 days and says, okay, on average you use from 7 to 8 p.m. 2 kilowatts. We're doing events with our customers 50 to 100 times a year. So one or two times a week, we ask people to reduce. What's a normal amount of money somebody would get paid to turn off their conditioner for an hour? It varies, but we have anywhere between $50 a year to $300 a year being earned on our platform. And so that's really between three to five power plants that we've removed from the

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