Navigating Trends: Nutter Butter and Shein

OpenAI is switching from non-profit to for-profit… and Sam Altman was just anointed their emperor.

Nutter Butter’s social media has turned insane… it’s a case study in Gen Z’s aesthetic.

Shein has become the biggest fashion brand in the world… but it’s loophole is closing.

Plus, 25% of travelers forget something at the hotel… so the hotel industry found 2 solutions.

$MDLZ $ANF $GAP

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