4min chapter

Sustainability Defined cover image

Ep 66: Recycled Content with Nick Higgins (Glad)

Sustainability Defined

CHAPTER

The Product Innovation Lens - Glad's Force Flex Plus Trash Bag

Glad launched its most sustainable trash bag, which is called glad's force flex plus. It had 50 % recovered plastic trash bags. Eunick: Can you talk to us about the innovation was required to incorporate that amount of recycled and reclaim plastic in the trash bag? And perhaps, in answer, why is it more difficult to use recycle material versus virgin material in the first place?"Eunick: We wanted to provide the consumer a equality product with our best capabilities of sustain ability"

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