
Gold, Silver & Spinach: TV Shows As Marketing
Under the Influence with Terry O'Reilly
00:00
Television's Influence on Business and Tourism
This chapter explores how shows like Pawn Stars transformed Las Vegas tourism and paved the way for spin-off success. It also examines the innovative marketing strategies implemented by Formula One, including the impactful Netflix series 'Drive to Survive,' to engage a wider audience.
Transcript
Play full episode