2min chapter

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3 Reasons Why Subscription Businesses Fail - Nir And Far

Nir And Far: Business, Behaviour and the Brain

CHAPTER

The Number One Reason SaaS Companies Fail

The number one reason SaaS companies fail from what I see is they run out of cash. The oxygen pump over the past two years was VCs, but those dollars have dried up. And so, this is actually interesting going back to the Netflix example we've been using throughout this podcast. If they can add $2 a new revenue per customer in Q4 and add no new customers, that's better growth than adding another 3 million customers in Q4.

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