The Importance of Core Values

A lot of people create core values because they feel it's the right thing to do and help set up direction for their life or their business. Enron was his probably at fault for the biggest corporate fraud in American history One of their core values was integrity Do the right thing right be upstanding and moral and just and have ethics Well, the company was wrought with fraud. How come that's not showing up at any level in the organization? It's because what they did was what I used to do. So when you create this full circle that are set up around your core values all of a sudden Then it's a whole lot more than these big catchy buzzwords. It's truly who