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Molly Baz: From Bon Appetit to Personal Branding
This chapter covers Molly Baz's rise to culinary fame through videos on the BA test kitchen channel, her decision to leave Bon Appetit to start her own subscription service called The Club, and her unique approach to cookbook design and recipe formatting to make them more accessible. It also discusses Molly's collaborations, media attention, and advocacy efforts in shaping her personal brand and image in the culinary world.