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Special Edition: The Business of Soccer Ep. 2: Andres Cantor & Atlanta Sports

Bloomberg Business of Sports

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Atlanta's Soccer Vision: Hosting the Future

This chapter discusses the strategic vision for Mercedes-Benz Stadium in attracting major global events, focusing on soccer tournaments like the Club World Cup and the 2026 FIFA World Cup. It highlights the economic and community impacts of these events on Atlanta, the city’s historical significance in hosting major sports, and the importance of developing local soccer infrastructure. The chapter also emphasizes fan engagement dynamics and the potential for Atlanta to become a leading soccer hub in the United States.

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