Front Row Seat with Ken Coleman cover image

Jimmy John: The Hard Truth About Actually Becoming Successful

Front Row Seat with Ken Coleman

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The Journey from Hot Dogs to Sandwich Success

This chapter explores the surprising transition from selling hot dogs to launching a sandwich shop, highlighting the spontaneity of the idea inception. It details the critical steps in business setup, including equipment sourcing and menu planning, underscoring the significance of strategic decisions in entrepreneurship.

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