Navigating Olympic Consumption and NBA Preparations

NBC Sports president Rick Cordella joins John from Super Bowl weekend in New Orleans for an in-depth conversation on the business of the NFL and the evolving landscape of sports media, breaking down the NFL’s unparalleled ability to draw massive viewership and the complexities of media rights negotiations. Then he offers a preview at what’s in store for NBC’s NBA coverage and a look at next year’s Winter Olympics.

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