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4min chapter
The Psychology Behind a Perfect (SaaS) Website
Nudge
Maximizing Free Trials and Customer Loyalty
This chapter explores the effectiveness of free trials for software, suggesting a strategic balance between trial length and feature accessibility to drive user engagement. It further discusses the benefits of rewarding long-term customers and the potential pitfalls of incentivizing new customers.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode