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Bloomberg Businessweek Weekend - August 23rd, 2024
Bloomberg Businessweek
Navigating the Media Landscape
9min Snip
00:00
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This chapter reflects on the challenges and successes within the media industry, highlighting the impact of recent documentaries and the rising influence of streaming platforms. It features an interview with a niche entertainment CEO, discussing the synergies within their production company and their optimistic future projects, including collaborations with IMAX. Additionally, the chapter explores the potential growth in women's sports and the evolving role of influencer marketing in engaging diverse audiences.
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