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The Trough of Disillusionment
Chat interfaces will become more popular in B2B, although the infinite landscape does have limitations. In general, how do you figure out how to effectively build a co-pilot or a coach? What are the best UX best practices to ensure that you're both getting the best of the human as well as ensuring accuracy and that the thing you build doesn't go off the rails? The companies that do that best will likely be the winners of this next generation.