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181 - Is There A Difference Between A Strong Brand & Properly Executed Demand Gen? | B2B Made Simple

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Are You Going to Accelerate the Content You're Creating?

The restrictions on sitting in front of a zoom day and recording podcast is over. Can you get into a studio? Could you film beroll? Could you do something in a different setting? Ther could you put together better post production so it's more entertaining? There are a ton of things that are open in video right now that i don't see people capitalizing onm Like the ideas to consistently be ahead of where people are. It was working really well for us. And then obviously that stopped and we couldn't do it. We're going to get back on to that train and continue to iterate and optimize the video strategy.

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