
Examining Natura & Co and all the MLM's They Own | Multi Level Mondays
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What Is a Distributorship?
The 1970s were rife with MLMs, but especially in the cosmetics market. By 1986, Natura was fielding 16,000 consultants averaging growth of 40% per year. The company introduced Kronos a facial skincare treatment for fine lines and wrinkles that was the first in Brazil to promote cell renewal. This peer-mitting type of sales organization plan has been compared to the illegal chain letter scheme.
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