You Have to Adapt To The Times
The GaryVee Audio Experience
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Adapting to the New Age of Marketing
This chapter explores the transformative shifts in advertising, urging marketers to embrace new technologies and evolving consumer behaviors. The speaker critiques traditional models, emphasizes the importance of data-driven insights, and shares experiences that highlight the disconnect between outdated metrics and actual consumer engagement. Ultimately, the discussion advocates for innovative approaches that resonate with today's audiences and the necessity of understanding market dynamics.
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