Introduction

Ketone-IQ was officially launched in Jan 2022, and it has been a tremendous year for us, and we thought it is a good time to look back at the year on what Ketone-IQ has achieved, the science around Ketone-IQ and exogenous ketones in general. and what we learned from our customers.

Key point topics and studies mentioned:

1. What is Ketone-IQ? - ketone diol vs. ketone ester vs. ketone salts
2. Myth busters
3. Ketone-IQ is bad for the liver
4. Ketone-IQ makes people drunk
5. Ketone ester is better than Ketone-IQ for performance
6. What our competitors say and why they are misleading you
7. Future directions of Ketone-IQ

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