Why Platform Companies (Facebook, Amazon, Airbnb and Uber) Are the Opposite of Traditional Companies, Why They Become So Enormous, and How They Can Be Effectively Regulated: Marshall Van Alstyne (repost) (#79)
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Platform Companies Are Inverted Firms
There's a fundamental differen that we call them inverted firms for the reason that a lot of the value creation s happen outside fr inside. Ober doesn't own any cars, facebook doesn't create content, and arabean b don't own any real estate. So how does that change the business strategy of a platform company versus a traditional company? Business strategies are fundamentally different.
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