Idea to Startup cover image

The Trust to Risk Ratio (feat. Soona + a four-step risk framework)

Idea to Startup

Understanding and Managing the Trust to Risk Ratio for Entrepreneurs

17min Snip

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Exploring the delicate balance between trust and risk in entrepreneurship, illustrated through personal anecdotes and the case of the successful company Suna. Practical insights on identifying and addressing emotional risks to cultivate trust and foster business growth are provided.

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