Marketing Operators  cover image

Operators Titans E002: Portland Leather Goods (with CMO MacCoy Merkley)

Marketing Operators

00:00

Media Mix at Scale and Shifting Strategy

McCoy shares metrics on reach and frequency, and plans to improve impact per impression via influencer and brand work.

Play episode from 43:34
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app