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What do we think is happening in the online course world in 2023? Anita Siek and I share our predictions

Imperfect Action

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The Importance of Ethical Marketing

I see a lot of ethical marketers talk about how it is not, you know, ethical to charge this. But I also, to your point, the team and I were looking at the amount of time and hours spent. We've had people literally from two years who are still like on that. It's okay for them as big banks to charge, but we're small businesses. Imagine, imagine saying to the bank, imagine buying a million dollar house,. "I'm going to pay this off over 10 years," he said. He added: "It's still the same principle"

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