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27min chapter
#337 - Don Brown
The Nine Club With Chris Roberts
The Evolution of Skateboarding Culture
This chapter examines the history and growth of the skateboarding industry from the 70s to the present, highlighting the importance of community and collaboration among brands and skate shops. The speakers discuss the balancing act between corporate influence and core skateboarding values, as well as the challenges faced by brands amid rising costs and digital sales. Additionally, they reflect on how events like the Olympics reshape perceptions of skateboarding, illustrating a generational divide in understanding the sport's cultural significance.
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