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Richard Windsor: Why Legacy Automakers Are Sitting Ducks – It's The Software
Driving with Dunne
Are Legacy Automakers Really in Trouble?
Michael Dunn: Will Apple just take over the car leaving automakers to do the hard but barely profitable work of bending metal or will global automakers rally and figure out software? Automakers today are sent on an impossible mission. GM invested $650 million into a lithium mine in Nevada. Who saw that coming? I do wonder whether it's even humanly possible for them to get good in all these areas.
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highlights
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