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Org specialization dilemmas & operating in regulatory environments w/ Kenny Shin #121

The Engineering Leadership Podcast

CHAPTER

The Dilemma of Specialization

As the company grows, there's this dilemma of when do we specialize versus how do we stay more broad and more high level? And so I was wondering if you could share a little bit more about is there a good example of that specialization dilemma that you all faced. We hit a plateau of the company in terms of our growth, top-light metrics. So it is converting people to become customers. The only way to do that is to have a really deep, sophisticated, tight partnership between your software team builds the funnel with data and everything and your marketing team that deploys every day.

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