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YouTube and Content Creation Is a Form of Client Acquisition and Customer Retention
YouTube and content creation is just a community building type thing for you guys. We definitely want to build that community, but it is vitally important both with the collaborations we do and with our own main YouTube channel for customer retention and attribution. You're providing resources for current customers and possible what I call business cards for new customers. And so for businesses listening to this, YouTube and contentcreation is not only a form of client acquisition, but it's also a form of continuing education in order to keep them coming back again and again.