Jessica Ewing: Founder and CEO of Literati
Second Life
00:00
I'm Taking It to the Next Level With Children's Books
What kids want is very different then what a founder, co founder might want kids to want. Some books were kept at rates of 90% and some as low as 30%. There was like a vast, vast difference in what kids were connecting with. We're taking this whole curation to the next level by re-tooling our entire fulfilment center from scratch so that we can send you not just five books that we think are great for ages three to five, but five books thatWe think are going to land with your particular child. And pick the five books in the fulfilment center of all the,. you know, different skews that we think will land on that ticular child
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