Larry Wilmore: Black on the Air cover image

Fisher Stevens and Karim Amer on 'The Lincoln Project'

Larry Wilmore: Black on the Air

CHAPTER

Do the Ads Really Sway People?

LZ Granderson: Do you think ads like this and these things have a real effect in the election? Like did they really sway people? Because when I think about the woman again, how unswable is the electorate? Are we only talking about one to two percent? LZ: Some ads were more effective than others. But there are a lot of people that are like, I don't know if this guy is better than that girl. So I do believe it was the beginning that those type of ads swayed people because it's about you who had someone who had COVID.

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