TikTok is changing the music industry — and music
Front Burner
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Listening Parties With Artists and Labels
In some cases, artists and labels are even throwing what they call listening parties with creators before those songs even release. The goal there is really to kind of get the the creeters excited about the song. It's a cool opportunity for them, right? They get to kind of meet the artist and do kind of a cuana and chat with them. So that's also kind of part of it as well.
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