5min chapter

I Want To Know cover image

How To Build On Your Initial Success

I Want To Know

CHAPTER

Personal Brand Versus Professional Brand?

Jason Pearl: I'm building basically two brands in parallel to each other, maybe how they've converged or what you've seen work in the past. He has a consulting firm called Naker Consulting and Jason and Pearl dot com. His personal brand is working more with like the leaders of those businesses or entrepreneurs. "There's no one right way to do this," he says; there are pros and cons to both.

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