Most business owners, the reason they don't create valuable businesses is because they have to keep doing the same work over and over again. And so there's two directions for that business. One is you niche down on your service delivery and say, these are the only types of businesses I'm going to take. But if I'm trying to grow for 10 years, then I want the opportunity that's going to pay me for the work I do today in five years.
"If what you do every day doesn't necessarily change, but how much you get credit for, it does, then you get more for what you put in.” Today, Alex (@AlexHormozi) discusses how to identify and solve the real constraints holding back a business. He also provides examples of three businesses with different problems but the same larger issue and explains how to approach each one to find the real constraint and create a path to growth.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:43) Theory of constraints: focus on the constraint for outsized returns.
(4:52) Appointment-setting business: niche down or partner with a bigger business.
(8:23) HVAC business: learn HVAC, partner, or buy and juice up.
(12:27) Size of the slice of the pie matters.
(14:44) Influencer business: build sales, product, and customer success departments.
(21:44) Framework: identify the problem to solve.
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