Marc Stickdorn 'Exploring Zoom Levels and understanding Journey Map Ops in greater detail'
The Human Centered Design Podcast (Premium)
00:00
Introduction
Journey map is an information system that helps you to bring loads of information in a visual way. It's always a different journey map at a different scale. The more you zoom in, the more details you see. Can use it for employee experience, citizen experience and so on. And since you're putting data together from different siles, this work can be better together.
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