People vs Algorithms cover image

War on Friction

People vs Algorithms

00:00

Evolution and Challenges in the Advertising Industry

Exploring the growth and transformation of the advertising industry, including shifts towards performance-driven marketing through data and the ongoing debate on its effectiveness compared to traditional advertising. The chapter also highlights the role of businesses like Valpack in facilitating marketing promotions and connecting service providers with consumers.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app