At some point you decided, okay, I'm going to, or we're going to start targeting 10% week over week growth. And that seemed to be a pivotal moment for you and for the company to kind of allow it to keep going. Yeah. So before that, what happened was we realized that the audio quality was not great. And so we effectively scrapped the first version of anchor,. It was a really difficult decision, but we ultimately realized it was the right one.

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